The most
loved jewellery
brand in
Uttar Pradesh
The most
loved jewellery
brand in
Uttar Pradesh
85 YEARS
of trust &
elegance
For 85 years, Aisshpra has been a name synonymous with trust, authenticity, and timeless beauty. With a rich legacy rooted in Uttar Pradesh, our jewellery - a harmonious blend of traditional elegance and contemporary finesse - has been a part of countless celebrations.
As we spread our wings across Uttar Pradesh and prepare to open our 12th store in the sacred city of Varanasi, we hold close the values that define us and the promise to make every moment shine with our unwavering commitment to the finest quality and timeless elegance.
85
YEARS
of trust &
elegance
For 85 years, Aisshpra has been a name synonymous with trust, authenticity, and timeless beauty. With a rich legacy rooted in Uttar Pradesh, our jewellery - a harmonious blend of traditional elegance and contemporary finesse - has been a part of countless celebrations.
As we spread our wings across Uttar Pradesh and prepare to open our 12th store in the sacred city of Varanasi, we hold close the values that define us and the promise to make every moment shine with our unwavering commitment to the finest quality and timeless elegance.
Shri Balkrishna Saraf
Patriarch of the Group
“Today, Aisshpra is loved across Uttar Pradesh and we have big plans to go pan India. But it was not always a jewellery house.
My brother Sri Gopi Krishna Ji and I began our journey by selling ‘zari and gota’ from a modest 100 sq. ft. store. We have nurtured the company with integrity and ethics, and a commitment to quality, craftsmanship, and service; the key reasons why it has blossomed into a brand to be reckoned with.”
Mr. Atul Saraf
Chairman
Aisshpra Gems and Jewels
Mrs. Vandana Saraf
Director
Aisshpra Gems and Jewels
Mrs. Vandana Saraf
Director
Aisshpra Gems and Jewels
Mrs. Vandana Saraf
Director
Aisshpra Gems and Jewels
To become a jewellery house that stands true to its legacy of transparency, integrity and ethics, and yet evolving to meet the needs of the new age consumer in the region that we choose to operate in.
To fulfill the combined needs of the jewellery consumers in all respects – product, service and information such that they appreciate the value of all they derive and think of us fondly as their preferred choice for generations to come.
To become a jewellery house that stands true to its legacy of transparency, integrity and ethics, and yet evolving to meet the needs of the new age consumer in the region that we choose to operate in.
To fulfill the combined needs of the jewellery consumers in all respects – product, service and information such that they appreciate the value of all they derive and think of us fondly as their preferred choice for generations to come.
OUR
STORES!
AWARDS
2019
Transformational Brand of The Year
WCRC Int+, London
2019
Transformational Business Leader of the Year awarded to Mr Atul Saraf
WCRC Int+, London
2023
Times 40 Under 40 Awarded to Mr. Saumitra Saraf
TIMES OF INDIA
2023
Times 40 Under 40 Awarded to Mr. Saumitra Saraf
TIMES OF INDIA
2023
Times 40 Under 40 Awarded to Mr. Saumitra Saraf
TIMES OF INDIA